2-… 1-sold only 1  left 552 spas:  pearl with redwood cabinets 2009 models minor scuffs from display at home shows etc… these models are discounted  $3,500 off regular list price (these models come with the Bullfrog Lifetime Warranty)

1-552 platinum & coastal grey… refurbished  $5,000 off regular list price…(this model comes with a 1 year warranty)

1sold–662 snow & grey… 2009 model minor scuffs from display at home shows etc… this model is discounted  $3,500 off regular list price (this model come with the Bullfrog Lifetime Warranty)

1-662 mirage & mahogany 2008 model -refurbished  $5,000 off regular list price…(this model comes with a 1 year warranty)

1-662 sand & grey…2007 model – refurbished  $5,000 off regular list price…(this model comes with a 1 year warranty)

1-sold 682 blue & redwood…2006 model- refurbished  $6,000 off regular list price…(this model comes with a 1 year warranty)

1-562 platinum & Teak … 2005 model- refurbished $5,000 off regular list price…(this model comes with a 1 year warranty)

1-331 cobalt & grey… 2005 model- refurbished $4,500 off regular list price…(this model comes with a 1 year warranty)

1-461 Graphite & Mahogany…2009 this is a brand new spa with a blem it has a 3 inch area on the outer lip that was damaged in the manufacturing process & is shiny (where the rest of the spa is textured)   if you are looking for a bargain- but still want brand new…this is a great deal for you…   $3,000 off the regular list price…(and it comes with the full lifetime warranty & 3 year equipment warranty)…

We started with about 50 of these spas and we are down to just a handful… if you’ve been looking for a great clearance price on a bullfrog hot tub… and you’re not too picky about the color or some minor scratches etc… hurry in,  these won’t last long.

Bullfrog Spas & Hot tubs has been featured in the leading trade magazines for our proactive approach to hot tub marketing.

Below is the article that appeared in the October 2009 issue of AQUA MAGAZINE.

Bullfrog Spas  | Ogden, Utah
Goin’ mobile

Like its amphibian namesake, Bullfrog Spas of Ogden has found that the key to survival lies in mobility. Not the lily- pad-to-lily-pad kind, but the ability to move spas and even the showroom itself, quickly and easily to remote locations. This acquired skill has enabled the dealership to thrive in tough times.

The company is able to set up an inviting retail venue — a “mobile showroom,” in the words of Shawn Maynard, co-owner — at all sorts of festivals and events, where spas are either sold directly or advertised indirectly to the community at large.

“We own several wedding reception tents and we use them to set up a mobile showroom, complete with carpet and 10 spas and inflatable balloons and things like that. It’s typically a two- or three-week event somewhere away from the store. And at that type of an event, we’ll sell a bunch of spas. When we are at the tent event we offer what our customer thinks is the best offer ever.

“The short-term nature of the event lends to the validity of the deal and the urgency to buy now. It’s an effective tool. It’s designed to sell spas and it does. The only downside is it’s a fair-weather thing.”

Bringing spas from the dealership to a place where potential customers are gathered is a central part of the company’s strategy. Even when the spas don’t sell, they provide great advertising. It may be a simple matter of a spa set up at a grocery store across town with a sign that says, “Enter to win a Bullfrog spa.”

“That business [where we set up the spa] gets to  give a spa away, and the benefit for me is that it’s a big advertisement that lives there for a month,” Maynard says. “So I will often have several of those around town.”

The dealership has also invested in a spa toter, which enables one person to put five spas on display at a remote location with minimum effort. Maynard usually dispatches the toter to one-day events.

It may not even produce a sale, Maynard says, “but mostly it’s a big giant billboard at this event and in front of all these people, and the person manning it gets to give an in-person commercial. We try to sell at these events, but that’s not really our primary purpose. It’s like a billboard except way more effective, because it’s a lot more personal.”

It takes a lot of extra work to keep spas out in front of consumers, but there’s really no choice, Maynard says. “When it gets tight like this, this is the kind of thing you have to do.”

Comments or thoughts on this article? Please e-mail scottw@aquamagazine.com.

If you have been asking yourself any of these questions… you’ve found the right place… most of the answers are found here on this website… but we’d like to invite you to visit us at the Bullfrog Factory Outlet in North Ogden and In Layton

2- 552 spas:  pearl with redwood cabinets 2009 models minor scuffs from display at home shows etc… these models are discounted  $3,500 off regular list price (these models come with the Bullfrog Lifetime Warranty)

1-552 platinum & coastal grey… refurbished  $5,000 off regular list price…(this model comes with a 1 year warranty)

1-662 snow & grey… 2009 model minor scuffs from display at home shows etc… this model is discounted  $3,500 off regular list price (this model come with the Bullfrog Lifetime Warranty)

1-662 mirage & mahogany 2008 model -refurbished  $5,000 off regular list price…(this model comes with a 1 year warranty)

1-662 sand & grey…2007 model – refurbished  $5,000 off regular list price…(this model comes with a 1 year warranty)

1-682 blue & redwood…2006 model- refurbished  $6,000 off regular list price…(this model comes with a 1 year warranty)

We started with about 50 of these spas and we are down to just a handful… if you’ve been looking for a great clearance price on a bullfrog hot tub… and you’re not too picky about the color or some minor scratches etc… hurry in,  these won’t last long.

When shopping for a spa it is just as important to compare the upfront price of the hot tub, to the long term cost of operation, especially in cold climates.  It would be a mistake to choose a spa that may cost $1,000 or so less upfront.  That same spa can easily cost $50 more per month in the winter.  Averaging  5 months of heating per year, with a spa life as little as 15 years… that “bargain spa” will cost $2,250 over the 15 year period in energy efficiency alone… not to mention maintenance costs!